Here’s a round up of marketing tips for this week….

Instagram is the consumer engagement king, a report finds by PR Daily

Instagram is becoming a core platform for brands to engage with consumers.  It registers consumer engagement 18 times that of Facebook and 48 times that of Twitter, according to the latest report from L2 Think Tank.

The “Intelligence Report: Social Platforms” found that the visual component of Instagram has helped the platform grow to 100 million users while the average luxury brand has 100,000 followers. Other visual platforms such as Vine, Pinterest, and YouTube have grown significantly and continue to be platforms where brands can deeply engage consumers.  READ MORE

Facebook Changes News Feed Algorithm: This Week in Social Media by Social Media Examiner

Facebook Updates the News Feed Ranking Algorithm: There are two new features to note regarding Facebook’s new news feed: Story Bumping and Last Actor. Both of these now ensure that Facebook users see more of the updates from the people they interact with. READ MORE

Should You Build a Responsive Site or a Native Mobile App? by Mashable

You know your business needs a mobile presence, but how to best offer that experience — without breaking the bank — is something tons of companies, both big and small, continue to struggle with. READ MORE