Eskimo Advertising

How to Use TikTok

October 14, 2023 | Leave a Comment

To use TikTok, follow these steps:

1. Download and Install the TikTok App: TikTok is available for free on both Android and iOS devices. Visit your respective app store (Google Play Store for Android or Apple App Store for iOS) and search for “TikTok.” Tap on the TikTok app and click “Install” to download and install it on your device.

2. Create an Account: Once the app is installed, open it and tap on the “Sign Up” button to create a new account. You can sign up using your phone number, email address, or third-party accounts like Google or Facebook.

3. Explore TikTok’s Interface: After creating your account, you’ll be taken to the TikTok home screen. Here you can see a variety of videos from different creators. Swipe up and down to browse through the videos, and swipe left or right to switch between the different topics or categories.

4. Customize Your Profile: Tap on the “Me” icon at the bottom right of the screen to access your profile. Here, you can add a profile picture, write a bio, and customize your username. You can also link your Instagram and YouTube accounts, and manage other settings.

5. Start Watching and Interacting with Videos: TikTok’s main feature is short-form videos. To watch a video, simply tap on it. Swipe up to move to the next video in your feed. You can like a video by double-tapping on the screen or tapping the heart icon. You can also comment on videos, share them with others, or save them to your favorites.

6. Follow Creators: If you enjoy the content of a particular creator, you can follow them by tapping on their profile and then clicking the “Follow” button. Their videos will then appear in your feed.

7. Create Your Own Videos: To create your own videos, tap on the “+” button at the bottom center of the screen. You can then either record a new video or upload one from your device’s gallery. TikTok provides various tools and features to enhance your videos, such as filters, effects, stickers, text, and soundtracks. You can record multiple clips and edit them together.

8. Add Captions and Hashtags: When posting a video, you can add captions to describe your content. You can also include relevant hashtags to increase the visibility of your video and reach a wider audience.

9. Interact with the TikTok Community: TikTok is known for its interactive features. You can participate in challenges, duet with other creators, and engage in trends. These activities allow you to collaborate with other users and have fun while creating content.

10. Privacy and Safety Settings: TikTok provides various privacy and safety settings. You can control who can view your videos, comment on them, and send you direct messages. It’s advisable to review and adjust these settings according to your preferences.

Remember to use TikTok responsibly and follow community guidelines to ensure a positive experience.

Filed Under: Sales and Events Tagged With: create tiktok account, eskimo advertising, how to set up tiktok account, how to use tiktok, tiktok

3rd Annual Drifter Fest Announced in Charleston

January 26, 2023 | Leave a Comment

The 3rd Annual Drifter Fest: Bert Griggs Memorial Jam will be held on Friday, March 31st from 6pm-11pm and Saturday, April 1st from 7pm-11pm at the Refinery Amphitheater in Downtown Charleston. Headliners for the live music event will be legendary bassist George Porter and his band the Runnin’ Pardners along with Southern rock band Tishamingo reuniting for a special performance. Supporting acts include Gavin Hamilton and Friends featuring Wallace Mullinax, Broken Speakers and Just Groove.

A portion of proceeds will benefit Carolina Studios and OHM Radio. Led by Hootie & the Blowfish’s Mark Bryan, the non-profit organization fosters creative, educational & career-focused initiatives for students through music, technology & media arts. 96.3 FM Ohm Radio provides non-commercial, locally-produced programming, dedicated to serving Charleston with a wide range of community perspectives and really good music.

Presented by Drifter Merch, Ear for Music and The Refinery in partnership with local businesses, sponsors include Jack and Coke Ready-to-Drink Cocktail, Lunar Light Botanicals, Southern Flavor Magazine, Attorney Joe Good, Rodgers Wranglers, Eskimo Advertising, Carolina Audio Video, Closet Factory, Trial Attorneys Clawson Fargnoli & Utsey and MarkaBull. Providing a true festival experience, the event will have craft vendors such as Drifter Merch, Zinnialou Jewelry, GrillKilt, SunHeist Eyewear, Honey Creek Pottery and Sophie Kate Candles. Additionally, local favorite Home Team BBQ, the new Cleats restaurant and King of Pops will be on site.

One day general admission tickets are available for $20 in advance and $25 on the day of the event. Weekend passes for GA are $35 ADV, $40 DOS. VIP is sold out. Tickets are on sale now at drifterfest.com.

Drifter Fest celebrates the life of the late Bert Griggs. A huge fan of live music, he turned his passion into a well received apparel and accessories company, Drifter Merch, that was inspired by his favorite bands. Additionally, Bert was an amazing father, husband, son, brother, and friend. He had an innate ability to make everyone he met feel like they were the most important person in the room. Bert never met a stranger. In fact, he was everyone’s best friend. He had the sweetest soul and a tender heart that loved hard and deeply. Bert had a unique sense of humor with an infectious laugh and smile that could light up the darkest room.

For interviews, photos, media passes, sponsorship or additional information, please contact Lorrie Dixson Griggs of Eskimo Advertising at lorrie@eskimoadvertising.com. For more information about the 3rd Annual Drifter Fest: Bert Griggs Memorial Jam, visit www.drifterfest.com.

Filed Under: Sales and Events Tagged With: Attorney Joe Good, broken speakers, Carolina Audio Video, Carolina Studios, charleston, charleston festival, charleston music, Closet Factory, drifter fest: Bert Griggs Memorial jam, drifter merch, ear for music, eskimo advertising, explore charleston, gavin hamilton and friends, George Porter, GrillKilt, home team BBQ, Honey Creek Pottery, Jack and Coke Ready-to-Drink Cocktail, just groove, King of Pops, Mark Bryan, refinery amphitheater, refinery charleston, Rodgers Wranglers, Sophie Kate Candles, Southern Flavor Magazine, SunHeist Eyewear, the refinery, tishamingo, Trial Attorneys Clawson Fargnoli & Utsey, wallace mullinax, Zinnialou Jewelry

Monday Marketing Tips

August 19, 2013 | Leave a Comment

Start your Monday off right with some new ideas for marketing your business.

3 Strategies for Finding Customers With Social Media by Social Media Examiner

Do you need a strategy to reach your ideal prospects with social media? Are you overwhelmed by all the social media options? If so, you’re not alone. Social media overwhelm is one of the biggest challenges businesses face.

In this article, I’m going to show you three social media strategies so you can focus your efforts on the channels that best align with your business objective and target audience. READ MORE

Five Successful Marketing Techniques by Business Know How

Marketing your business doesn’t have to be complicated. Use these five simple marketing techniques to build your business.

Here are 5 successful marketing techniques you can use to increase your sales. All of them are simple to use. And they’re effective for building any businesses. READ MORE

How to Leave a Trail of Content Breadcrumbs Back to Your Website by SearchDog Marketing

The whole point of having a website is for people to visit it and buy your products, goods, or services. Then why is it that after spending hundreds, if not thousands, of dollars on a beautifully designed website, your web visits and lead conversions are so low? There are many factors, in fact, more than we have time to cover in this particular blog. READ MORE

Filed Under: Sales and Events Tagged With: atlanta marketing, atlanta public relations, atlanta social media, Business Know How, charleston, charleston marketing, Charleston PR, charleston social media, eskimo advertising, Finding Customers, marketing strategy, Monday Marketing Tips, SearchDog Marketing, Successful Marketing Techniques

Monday Marketing Tips

July 29, 2013 | Leave a Comment

4 Ways Marketers Can Use Facebook Hashtags by Social Media Examiner

Have you started using Facebook hashtags for your business? Are you wondering how to best use a Facebook hashtag? In this article, I’ll reveal four important benefits of using hashtags on Facebook. I’ll also explore important considerations when putting together your hashtag strategy. READ ARTICLE

15 Marketing Softwares That Can Boost Your Business by Forbes

In today’s knowledge economy, the marketing landscape for businesses has changed dramatically. Companies that hope to effectively spread the word about their offerings, attract customers, engage with them and ultimately retain them, need to adapt to these changes. Those that fail to do so will fall behind. Below are 15 great marketing softwares that can help companies remain relevant and master marketing in the digital age: READ MORE

19 Reasons Your Social Media Might Not Work Out the Way You Planned by Hub Spot

Social media is the most volatile and unpredictable marketing channel we’ve ever seen. Each network is constantly being innovated, redesigned, or updated. It’s also one of the most powerful tools marketers can have in their arsenal — if you know how to use it right.

The best and brightest minds in social media perfected and refined their skills by getting their hands dirty in social media. Whether they failed hard or succeeded beyond their wildest dreams, their first-hand experiences taught them invaluable lessons. Having been on the front lines of social media marketing for the better part of a decade myself, I’ve had plenty of failures and successes that completely blind-sided me. READ ARTICLE

Filed Under: Sales and Events Tagged With: atlanta advertising, Atlanta PR, charleston, charleston advertising, charleston marketing, Charleston PR, eskimo advertising, forbes, hashtags, lorrie dixson, marketing software, Monday Marketing Tips

Operation Home Presents 3rd Annual Gimme Shelter

March 8, 2013 | Leave a Comment

Charleston, SC, March 11, 2013 – Operation Home announces the 3rd Annual Gimme Shelter presented by Home Team BBQ on Thursday, April 18th at 7pm at The Alley downtown. This retro party will feature a DJ, live and silent auction, raffle for a 177 Sport Scout boat, bowling, arcade games, Skee-Ball, pinball machines and feel good food. Prepared by Home Team BBQ Executive Chef Aaron Siegel, the menu is complete with comfort foods and American classics. Creative retro attire is optional.

“We are so grateful for all of the support of this event showing commitment to the community,” said Operation Home Executive Director Sandy Milliken. “Proceeds raised from this party will go toward building wheelchair ramps, repairing roofs, windows and floors for at least 60 homes this year.”

This event is made possible by the gracious sponsors that include Home Team BBQ, Southern Lumber, Scout Boats, SCB&T, Elliott Davis, Tiller Construction, Eskimo Advertising, The Noisette Company, 105.5 The Bridge, Charleston City Paper, Vapor Apparel, Marsh Contracting, Elan Midtown, West of and James Island Messenger newspapers, Computer Genie, Maga Design, Kirkman Broadcasting, OrderonSite.com, Graham Construction, Mary and David Siegel, Filigree, Corte Charitable Foundation, Vapor Apparel and Shuttle Hogs.

Operation Home’s mission is to help low-income residents of Berkeley, Charleston , and Dorchester Counties remain in their homes by increasing safety and accessibility through the coordination of critical home repairs. Their work focuses on the people most in need including households with children, people with disabilities and older adults. Since its inception, hundreds of homes have been repaired by Operation Home, totaling in excess of $1 million. Operation Home is committed to ensuring that no person has to live in a home that is inaccessible or dangerous.

Tickets are $15 in advance and $20 at the door. VIP passes are $100 and include open bar and extended menu in the VIP lounge. Tickets for the Scout boat raffle are $500. All tickets can be purchased online at www.operationhome.org. For more information about the event, sponsorship, auction donations, interviews or press passes, please contact Lorrie Dixson of Eskimo Advertising at lorrie@eskimoadvertising.com.

Filed Under: Sales and Events Tagged With: 105.5 The Bridge, aaron siegel, charleston, charleston bbq, Charleston bowling, charleston dining, charleston events, charleston fundraiser, Charleston live music, charleston music, charleston non profit, Computer Genie, downtown charleston, eskimo advertising, filigree, Gimme Shelter, Graham Construction, home team BBQ, home team kitchen, Kirkman Broadcasting, Maga Design, Marsh Contracting, Operation Home, OrderOnSite.com, Sandy Harjes, Sandy Milliken, Scout Boats, Southern Lumber, sullivan's island, Susan Foxworth, The Alley, The Noisette Company, tiller construction, West of and James Island Messenger newspapers

Vote for Lorrie Dixson in Yahoo’s Women Who Shine Entrepreneur Contest

October 1, 2012 | Leave a Comment

Our owner, Lorrie Dixson, has the pleasure of being nominated for Yahoo’s Women Who Shine: Entrepreneurs. She needs the most votes and could win $10K! Please vote as it takes one click!

VOTE HERE!

About Lorrie:

After graduating from the University of Alabama with a B.A. in Communications, Lorrie moved to Atlanta and worked for CNN for 15 years where she won many awards including Emmy Awards for coverage of 9/11, Oklahoma City and Olympic Park Bombings, Headliner Award for Capture of Saddam coverage, Peabody Award for Hurricane Katrina coverage and DuPont Award for Tsunami coverage.

With an entrepreneurial spirit in 2002, she started Eskimo Advertising, a full service boutique advertising and public relations agency. As she was already handling clients in Charleston, she opened another office here in 2008 and the following year, moved her entire company to Charleston while still handling clients in Atlanta as well as in Alabama and Colorado.

Today, she is a woman about town as the Atlanta, Charleston and Charlotte City Editor for lifestyle e-magazine, Ask Miss A, and also writes for Carolina Nightlife, Bold Spicy News, Patch and Charleston Lowcountry Boil.

Her tenacity for work is equally as strong for giving back to the community. Lorrie shows her support of the community by lending her event, marketing and public relations skills to various organizations’ fundraisers several times a year. She not only gains exposure for each cause with media coverage but uses her resources to help attain sponsors, silent auction items, and increase attendance as well as serve on the planning and/or host committees for each event.

Filed Under: Sales and Events Tagged With: alabama graduate, ask miss a, atlanta entrepreneur, atlanta marketing, atlanta public relations, Bold Spicy News, Carolina Nightlife, charleston entrepreneur, charleston marketing, charleston public relations, eskimo advertising, lorrie dixson, lowcountry boil, Patch, women entrepreneur, yahoo, yahoo entrepreneur, Yahoo's Women Who Shine

4th Annual Bubbly and Brew Benefiting My Sister’s House

September 7, 2012 | Leave a Comment

Filed Under: Sales and Events Tagged With: 105.5 The Bridge, 4th Annual Bubbly and Brew, Beacon Communications, Berkeley, Bubbly & Brew, Carolina One, charleston abuse, Charleston and Dorchester counties, charleston domestic violence, charleston victims, City Corridor, eskimo advertising, Glaser Duncan, Harborside East, High Thyme Cuisine, home team BBQ, Innovative Theater and Sound, Johnson and Lanning CPAs, Kudzu Bakery, Long Island Cafe, love butter, Lowcountry Women's Specialists, Lucey Mortgage Corporation, my sister's house, Piggly Wiggly, Pints for the People, Poe’s Tavern, Rhino Shield, Rue de Jean, State Farm, The Glass Onion, Waterstone Financial Services

My Sister’s House Announces 4th Annual Bubbly and Brew in Charleston

August 14, 2012 | Leave a Comment

My Sister’s House presents the 4th Annual Bubbly and Brew sponsored by Lucey Mortgage Corporation on Friday, September 28th from 7-11pm at Harborside East in Mount Pleasant. Guests will dine on tasty food selections from Home Team BBQ, High Thyme Cuisine, Rue de Jean, Long Island Cafe, The Glass Onion, Kudzu Bakery and more as well as sip on champagne, wine, and beers from local brewers. Additionally, there will be a live and silent auction plus live music from party band Love Butter. Tickets are $60 in advance or $75 at the door.

“We are fortunate to have additional sponsorship from Carolina One, Eskimo Advertising, State Farm, Lowcountry Women’s Specialists, Glaser Duncan, Rhino Shield, The Raven Family and Waterstone Financial Services,” said My Sister’s House Executive Director Elmire Raven. “It is these and all donations that will provide services, programs and resources to empower victims of domestic violence and their children to live free from abuse.”

Founded in 1980, My Sister’s House is the only shelter-based program serving domestic violence victims in Berkeley, Charleston and Dorchester counties. The money raised will be used in a variety of ways to continue to help women and children live violence-free by providing 24-hour crisis line and shelter, deposits on new safe apartments, children’s clothing for school, legal help, counseling and much more.

For more information about the Bubbly and Brew event or to purchase tickets, visit www.bubblyandbrew.com. For interviews, media passes for coverage or photos, please contact Lorrie Dixson of Eskimo Advertising at lorrie@eskimoadvertising.com. For additional information about My Sister’s House, visit www.mysistershouse.org.