Eskimo Advertising

Monday Marketing Tips

August 26, 2013 | Leave a Comment

7 tips for making your content mobile by PR Daily

Mobile news consumption is on the rise.

Raj Aggarwal, CEO of InkHouse client Localytics, a mobile app analytics and marketing company, found that “people spend more time in news apps over the course of a day than most other apps.” In fact, time spent on news apps is up 5 percent for 2013:

Almost half of Americans own smartphones. News apps such as Circa are taking on mobile news in compelling ways. Just last month, Seeking Alpha launched a new app called Tech Investor, whichaccording to PandoDaily had 70,000 daily users just after its debut. PandoDaily also reported that overall, Seeking Alpha’s apps have 600,000 to 800,000 daily users. READ MORE

Ten Myths About Social Networking For Business by Forbes

There is so much noise about social media, much of it not very helpful. Myths about how and why to use these networks abound, spread by networking neophytes and so-called experts (like me) alike. What none of us can afford is to stand by and watch it all unfold, for there is money to be made. Here, then, is a comprehensive guide to networking misconceptions, each accompanied by a tangible action plan that you can take right now. READ MORE

5 Ways to Get Customers Hooked and Raving About Your Brand by Entrepreneur

What’s better than happy customers? Happy customers who tell all their friends about your brand. If your end goal was customer satisfaction, take a step back and try to imagine the next level: activating those customers to spread the word about your products and services.

It’s important to remember that most people will only go so far to promote your company, so you’ve got to make it easy for them to go that extra mile for you.

High Thyme Cuisine and Cocktails Announces Happy Hour

August 19, 2013 | Leave a Comment

Escape to the island as High Thyme introduces Happy Hour specials starting this week on Tuesdays through Saturdays from 5pm-7pm. The popular upscale island dining destination will offer $1 off beer, $2 off twenty-five wines available by the glass and $2 off liquor drinks. Patrons can also relish in $2 off the selection of delicious appetizers that include Steamed Mussels, Pan Seared Scallops, Crispy Pork Belly and much more. High Thyme is a perfect spot at happy hour to grab an after work drink in the cozy bar or have a meal on the deck overlooking the quaint island scenery.
“We’re kicking Happy Hour off for our guests who enjoy going out early,” said High Thyme owner Kenny Jones, “They can relax with a spirit and enjoy a meal that won’t break the budget.”

As one of Sullivan’s Islands best kept secrets for many years, High Thyme Cuisine and Cocktails offers a blend of ingredients that are just as tasty as a home prepared meal while on vacation or just enjoying another day at the beach. Executive Chef Taylor Still delivers quaint island cuisine that gently blankets the taste buds. From the freshest fish, beef, chicken and pasta to many unique salads and appetizers, there is always something for everyone at High Thyme.

For more information about High Thyme, visit www.highthymecuisine.com . For media inquiries, interviews, photos or menus, please contact Lorrie Dixson of Eskimo Advertising at lorrie@eskimoadvertising.com.

Filed Under: Sales and Events Tagged With: beer charleston, charleston, charleston bars, charleston events, charleston happy hour, charleston restaurants, Kenny Jones, sullivan's island, sullivans island happy hour, www.highthymecuisine.com

Monday Marketing Tips

August 19, 2013 | Leave a Comment

Start your Monday off right with some new ideas for marketing your business.

3 Strategies for Finding Customers With Social Media by Social Media Examiner

Do you need a strategy to reach your ideal prospects with social media? Are you overwhelmed by all the social media options? If so, you’re not alone. Social media overwhelm is one of the biggest challenges businesses face.

In this article, I’m going to show you three social media strategies so you can focus your efforts on the channels that best align with your business objective and target audience. READ MORE

Five Successful Marketing Techniques by Business Know How

Marketing your business doesn’t have to be complicated. Use these five simple marketing techniques to build your business.

Here are 5 successful marketing techniques you can use to increase your sales. All of them are simple to use. And they’re effective for building any businesses. READ MORE

How to Leave a Trail of Content Breadcrumbs Back to Your Website by SearchDog Marketing

The whole point of having a website is for people to visit it and buy your products, goods, or services. Then why is it that after spending hundreds, if not thousands, of dollars on a beautifully designed website, your web visits and lead conversions are so low? There are many factors, in fact, more than we have time to cover in this particular blog. READ MORE

Filed Under: Sales and Events Tagged With: atlanta marketing, atlanta public relations, atlanta social media, Business Know How, charleston, charleston marketing, Charleston PR, charleston social media, eskimo advertising, Finding Customers, marketing strategy, Monday Marketing Tips, SearchDog Marketing, Successful Marketing Techniques

An Evening with Steep Canyon Rangers and Shannon Whitworth

August 13, 2013 | Leave a Comment

Charleston Music Hall and Awendaw Green are proud to announce the foot stomping, get-out-of-your seat and let loose, evening with Steep Canyon and Shannon Whitworth on Thursday, August 22nd from 8pm until 11pm at the Charleston Music Hall. Doors open at 7pm and advanced tickets are on sale now for $20 – $25 at Etix.com or charge by phone at 1-800-514-3849 or the Charleston Music Hall Box Office at 37 John St.

Asheville, NC, Steep Canyon Rangers are an acoustic Bluegrass quintet. Before embarking on a world tour backing comedian/banjoist Steve Martin, the Rangers were nominated for two International Bluegrass Music awards. The Rangers were also named ‘Emerging Artist of the Year’ at the IBMA awards and they won a grammy for best bluegrass album.

Shannon Whitworth is ready for adventure, and wants to take listeners on a cross-country trek that will leave all preconceptions of banjo-wielding songstresses behind. Starting off as a singer/songwriter for The Bisquit Burners, Whitworth has forged ahead as a swoon-inducing solo artists that has been compared to Emmylou Harris’ Americana days.

For more information on the show, please visit the Charleston Music Hall or Awendaw Green.

Filed Under: Sales and Events Tagged With: Awendaw Green, charleston, Charleston After Dark, charleston bands, charleston bluegrass, charleston event, charleston events, Charleston live music, charleston music, Charleston Music Hall, charleston nightlife, IBMA awards, International Bluegrass Music awards, Shannon Whitworth, Steep Canyon Rangers, Steep Canyon Rangers & Shannon Whitworth, Steve Martin

Monday Marketing Tips

August 12, 2013 | Leave a Comment

Here’s a round up of marketing tips for this week….

Instagram is the consumer engagement king, a report finds by PR Daily

Instagram is becoming a core platform for brands to engage with consumers. It registers consumer engagement 18 times that of Facebook and 48 times that of Twitter, according to the latest report from L2 Think Tank.

The “Intelligence Report: Social Platforms” found that the visual component of Instagram has helped the platform grow to 100 million users while the average luxury brand has 100,000 followers. Other visual platforms such as Vine, Pinterest, and YouTube have grown significantly and continue to be platforms where brands can deeply engage consumers. READ MORE

Facebook Changes News Feed Algorithm: This Week in Social Media by Social Media Examiner

Facebook Updates the News Feed Ranking Algorithm: There are two new features to note regarding Facebook’s new news feed: Story Bumping and Last Actor. Both of these now ensure that Facebook users see more of the updates from the people they interact with. READ MORE

Should You Build a Responsive Site or a Native Mobile App? by Mashable

You know your business needs a mobile presence, but how to best offer that experience — without breaking the bank — is something tons of companies, both big and small, continue to struggle with. READ MORE

Filed Under: Sales and Events Tagged With: atlanta, atlanta marketing, Atlanta PR, charleston, Charleston Instagram, charleston marketing, charleston social media, PR Daily, Social Media Examiner, Social Platforms

High Quality Real Estate Videos from Keen Eye Marketing

August 6, 2013 | Leave a Comment

Are You Selling a Property?

KEEN EYE MARKETING PACKAGES ARE PROFESSIONAL, EFFECTIVE AND VALUABLE.

Videos are more captivating than virtual tours or picture slideshows.

See Why Real Estate Videos by Keen Eye Marketing Work
Prices start at $350.

For more information visit www.keeneyemarketing.com.

Filed Under: Sales and Events Tagged With: Akers Ellis, Beazer Homes, Carolina One, Carriage Properties, Cassina Group, charleston, charleston Commercial Listings, charleston Grubb and Ellis, Charleston Land Development Opportunities, Charleston Property Renovations, charleston real estate, charleston real estate brokers, charleston Real Estate Company Videos, charleston Real Estate Videos, charleston Realtors, charleston Residential Offerings, Colliers Kenan, Daniel Island Real Estate, Daniel Ravenel Sotheby's, folly Real Estate Videos, John Liberatos Real Estate, Keen Eye Marketing, Kiawah Island Real Estate, kiawah Real Estate Videos, Lois Lane Properties, mount pleasant Real Estate Videos, Palmetto Commercial, Peninsula Co., Places Real Estate, Rent Charleston, Ron Davis Realtors, The Cassina Group, Weichert Realtors, wild dunes Real Estate Videos, William Means, yates dew

Monday Marketing Tips

August 5, 2013 | 9 Comments

As it is Monday again, here is a round up of great articles to help you market your business with better success.

5 reasons that reporter isn’t calling you back by PR Daily

Having been in a newsroom for two decades, I can attest to how inundated reporters are with email and phone pitches from PR pros. And with shrinking newsrooms, I can only image it has gotten much worse.

To help PR pros tasked with cold-calling reporters and editors with pitches, here’s a basic list to help understand why journalists are not calling you back.

First, let’s just assume that reporters do not actually pick up the phone when you call, because they rarely do. Blame it on not enough time, deadline, or that they are out in the field getting stories. READ MORE

4 Examples of Excellent Twitter Customer Service by Social Media Examiner

Do you use Twitter to stay connected with your customers? Have you integrated Twitter into your customer service strategy?

Why Twitter Customer Service? Gone are the days when people would call up a company and complain. Now, people are more likely to head to their smartphones or computers to tell the world how terrible a product or service is. That’s why customer service is becoming increasingly important on social media platforms like Twitter. READ ARTICLE

7 Things Persuasive People Do by Inc.

Sometimes you absolutely have to make your point. Here are 7 tips on how to do it effectively with style and grace.

While many people don’t like to sell, most find themselves having to persuade someone at some point. Persuasion is not just for salespeople and their prospects. You may try to persuade an employee to perform better, or perhaps you want to persuade your boss to take on your brilliant idea. Often the most effective persuaders are your kids. Somehow they come by it naturally while you, the adult, has to work hard to find the persuasive path to success. READ TIPS

Filed Under: Sales and Events Tagged With: advertising atlanta, atlanta, atlanta journalists, atlanta marketing, Atlanta PR, atlanta public relations, atlanta social media, charleston, charleston advertising, charleston journalists, charleston marketing, Charleston PR, charleston public relations, charleston social media, Monday Marketing Tip, PR Daily, Social Media Examiner

Monday Marketing Tips

July 29, 2013 | Leave a Comment

4 Ways Marketers Can Use Facebook Hashtags by Social Media Examiner

Have you started using Facebook hashtags for your business? Are you wondering how to best use a Facebook hashtag? In this article, I’ll reveal four important benefits of using hashtags on Facebook. I’ll also explore important considerations when putting together your hashtag strategy. READ ARTICLE

15 Marketing Softwares That Can Boost Your Business by Forbes

In today’s knowledge economy, the marketing landscape for businesses has changed dramatically. Companies that hope to effectively spread the word about their offerings, attract customers, engage with them and ultimately retain them, need to adapt to these changes. Those that fail to do so will fall behind. Below are 15 great marketing softwares that can help companies remain relevant and master marketing in the digital age: READ MORE

19 Reasons Your Social Media Might Not Work Out the Way You Planned by Hub Spot

Social media is the most volatile and unpredictable marketing channel we’ve ever seen. Each network is constantly being innovated, redesigned, or updated. It’s also one of the most powerful tools marketers can have in their arsenal — if you know how to use it right.

The best and brightest minds in social media perfected and refined their skills by getting their hands dirty in social media. Whether they failed hard or succeeded beyond their wildest dreams, their first-hand experiences taught them invaluable lessons. Having been on the front lines of social media marketing for the better part of a decade myself, I’ve had plenty of failures and successes that completely blind-sided me. READ ARTICLE

Filed Under: Sales and Events Tagged With: atlanta advertising, Atlanta PR, charleston, charleston advertising, charleston marketing, Charleston PR, eskimo advertising, forbes, hashtags, lorrie dixson, marketing software, Monday Marketing Tips

Charleston Culinary Tours Introduces a Mixology Tour

June 18, 2013 | Leave a Comment

After recently adding an Upper King Street tour, Charleston Culinary Tours is pleased to bring a 1.5 hour Mixology Tour that introduces guests to some of Charleston’s best cocktail crafters. Each Mixology excursion stops at three watering holes where guests will meet the magicians behind the bars that are mixing the lowcountry’s most exciting, innovative and delicious drinks. Tour participants will have an opportunity to sample a specialty craft cocktail at each of the three stops after learning about the art of mixing cocktails and gaining insight into how Charleston’s mixologists are embracing traditional techniques while also taking ingredients from farm to tumbler. During walks between stops, a guide provides insight into Charleston’s cocktail culture, both past and present. Limited to 14 guests, advance mixology tour tickets are $40.00 per person and available at eTix.

“We had been talking to our various restaurants participants about the Mixology Tour for awhile,” said co-owner Oscar Hines. “It was just a natural fit to complement our culinary tours in a city full of great talent behind the bars.”

Charleston Culinary Tours combine the best of Charleston history and food with unique historic tours that highlight the local cuisine. Held rain or shine, there are four tours that include Historic Downtown, Upper King Street, The Farmer’s Market and Mixology. Featuring establishments such as Husk, Rue de Jean, Macintosh, Stars, Virginia’s on King, Coast, Hall’s Chophouse and many more, each Charleston Culinary Tour visits several different restaurants, bars or the Farmer’s Market to combine elements of a historical tour with a culinary adventure. The food and drinks on the tours are chosen by various restaurant and bar partners and feature an array of eclectic dishes and concoctions that provide insight into Charleston’s cuisine and cocktail scene. On each tour, you will not only have an opportunity to sample some of the Lowcountry’s finest offerings, but also to meet the owners, chefs and mixologists behind Charleston’s impressive culinary and bar innovations.

For interviews, photos, press kit or a complimentary media tour, please contact Lorrie Dixson of Eskimo Advertising at lorrie@eskimoadvertising.com. For additional information about Charleston Culinary Tours, visit www.charlestonculinarytours.com.

Filed Under: Sales and Events Tagged With: charleston, charleston bars, charleston chefs, charleston cocktail club, Charleston Culinary, Charleston Culinary Tour, Charleston Culinary Tours, charleston dining, charleston events, Charleston Mixology Tour, charleston restaurants, Charleston tourists, charleston travel, Coast, downtown charleston, Glenn Morehead, guilds hollowell, Hall's Chophouse, Husk, Macintosh, Oscar Hines., Rue de Jean, Stars, Stars restaurant, Virginia's on King, visiting charleston, www.charlestonculinarytours.com

Home Team BBQ June Calendars

June 3, 2013 | Leave a Comment

WEST ASHLEY

SULLIVAN’S ISLAND:

Filed Under: Sales and Events Tagged With: aaron siegel, charleston, charleston bands, charleston bars, charleston bbq, Charleston live music, charleston NASCAR, charleston restaurants, charleston trivia, DDK, Derek Cribb, FAIRY GODMUTHAS, Guilt Ridden Troubadour, home team BBQ, lowcountry blues club, Reid Stone, Shonuff, Steel Petals, sullivan's island, super bowl charleston, susie summers, trainwrecks, Weigh Station, west ashley, yellowknife